The hearing could mark a turning point in
Google's relationship with Washington.
Google's relationship with Washington.
Google and Microsoft's bitter and long-standing rivalry in the Internet search and advertising markets is spilling over into Washington.
It also represents the result of months of private lobbying and public agitation against the merger by Google's most dangerous business rivals. No stranger to antitrust issues, Microsoft has ordered its legendary army of lobbyists to torpedo the deal, and AT&T, Yahoo and Time Warner have also expressed concerns.
Microsoft and AT&T fired back with their own economists on the eve of the Senate hearing. A paper written by Robert Hahn and Hal Singer and released Wednesday says: "Google's proposed acquisition of DoubleClick would enhance Google's market power in the market for search and publisher-based advertising tools."
Senior executives from both companies are scheduled to show up before a U.S. Senate panel on Thursday afternoon to argue their respective cases for why Google should--or should not--be allowed to purchase DoubleClick for $3.1 billion. The acquisition was announced in April but is still undergoing a review by the Federal Trade Commission and by regulators in Europe and Australia.
Related Keywords :
google search options, google square, wolfram alpha, google wonder wheel, search options
It also represents the result of months of private lobbying and public agitation against the merger by Google's most dangerous business rivals. No stranger to antitrust issues, Microsoft has ordered its legendary army of lobbyists to torpedo the deal, and AT&T, Yahoo and Time Warner have also expressed concerns.
Microsoft and AT&T fired back with their own economists on the eve of the Senate hearing. A paper written by Robert Hahn and Hal Singer and released Wednesday says: "Google's proposed acquisition of DoubleClick would enhance Google's market power in the market for search and publisher-based advertising tools."
Senior executives from both companies are scheduled to show up before a U.S. Senate panel on Thursday afternoon to argue their respective cases for why Google should--or should not--be allowed to purchase DoubleClick for $3.1 billion. The acquisition was announced in April but is still undergoing a review by the Federal Trade Commission and by regulators in Europe and Australia.
Related Keywords :
google search options, google square, wolfram alpha, google wonder wheel, search options
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